Are High End Mascaras Ever Worth The Money?

I’m sure I’m not alone in being somewhat enchanted by luxury make up. Something about making a high-end splurge feels so good, even though you know it’s a bit superficial – it’s not something I do often, or on many products, but nevertheless it’s a total indulgence. However, over the past few months I’ve developed a bit of a theory that I’m sure many of you will agree with…

I used to insist on buying only high-end mascaras, as I was convinced they were the absolute best option. My favourite brand has always been Benefit when it comes to my lashes (more on that later) but since trying out a few other, more affordable brands I’ve had a rethink. Plus, once eyelash curlers came into my life (after years of me hating the thought of them) everything changed anyway!

high end vs cheap mascara

I decided to conduct a little experiment. I took two mascara – the most expensive and the cheapest that I own – and compared them side by side. The more expensive one (the Lancôme Hypnôse mascara) retails for around £15, whereas the cheaper one (Beauty UK’s Lash FX mascara) comes in at just £2.49.

But I didn’t stop there. I have a firm belief that an eyelash curler makes the world of difference to any mascara. My current one is by Revlon and was around £5, but I’ve used £1 curlers from bargain stores that have performed just as well in the past.

Revlon Lash Curler

I gave the lashes on both eyes a good curl and popped one mascara on each. I gave them both a good wiggle into the lash line and coated generously, covering both the top and bottom sets of lashes. I was conscious that I may overcompensate for whichever looked less full and volumised, so I made sure that I didn’t give special attention to one set of lashes over the other.

And the results are in. First, let’s take a look at the Lancôme Hypnôse mascara. The brush is gorgeously thick and it coats the lashes quickly and easily, leaving them looking thick and fluttery:

Lancôme Hypnôse mascara

So far so good – the lashes looked perfectly coated and the product provided length and volume. I personally like the way that the lashes become nicely separated whilst still looking full – I think that’s a recipe for maximum impact.

Let’s move on to the Beauty UK mascara. I’ve had this one for a little whilst although have never opened it. I’ve tried the same one out in the past but had a spare lying around, so whipped it out for this experiment! How did it fare?

Beauty UK lash FX mascara

Not bad at all! I would say that was SLIGHTLY less volume provided by the product, but in all honesty the difference was so marginal no one would notice in a million years. This is pretty much my point – the only person who would ever really know you were wearing a super expensive mascara is you. Now, don’t get me wrong – I do understand that it’s a nice feeling and can definitely boost your make up-wearing confidence. But this has proved to me that the vast majority of mascaras, whether expensive or affordable, are fairly comparable especially when used with a lash curler.

However, there is one exception to the rule for me. The only mascara I have ever tried where I have noticed a significant difference in comparison to others is Benefit’s They’re Real (told you I’d come back to Benefit!). There’s something about it that just makes my lashes look so huge, and for me is beyond compare. With that said, it’s something I only buy occasionally and can more than make do with high street products for every day.

I’d love to get your thoughts on this! Leave me a comment below 🙂

Stay Creative,

Chyaz xox



  1. Ericka
    January 18, 2014 / 5:49 pm

    I really like Maybelline’s rocket mascara. Even though its drugstore brand or whatever, its my favourite.

  2. Shannon
    January 18, 2014 / 6:51 pm

    I don’t think high end mascaras are necessary. You can find alternative ones at the drugstore that are just as good for a few dollars less! I don’t mind spending extra for things like foundation or concealer. Products that go on your face are worth spending more on. I’ll also indulge myself in buying expensive eyeshadow palettes from time to time because those can last ages and the pigment is so much better. Primers are also worth the extra money too. I can’t live without my urban decay primer potion haha! Some products are worth the extra money and others aren’t.

  3. Amber
    January 18, 2014 / 7:23 pm

    I often use Maybelline The Falsies, or Max Factor False Lash Effect, and once on my lashes, as you say, the difference between those and my high-end faves like Lancome Hynose is marginal. The main difference, I think, is that you might have to work a bit harder applying the cheaper ones to get the best effect from them, whereas the high-end mascaras seem to go on really nicely and easily. I like to slightly heat my eyelash curler too, makes all the difference! x

  4. January 19, 2014 / 9:59 am

    Benefit’s They’re Real, is amazing! So, so, so good! The only problem I have with its formula is that I can hardly take it off when I go to take of my mascara. Out of the two mascara’s you tested, I think they both look amazing in different ways. The first looks amazing if you were to do a simple, no make-up, no eyeliner look as it would enhance natural beauty where as the bottom one, which seems more black and more eye-catching, would better go with a bit of a do up! : )

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